Febreze ファブリーズ

OK, real talk: We aren’t the first air freshener. But we are the first of its kind to actually eliminate stink… thanks in part to our OdorClear technology. Back in 1994, a P&G research & development scientist working on fabric softener discovered that a fancy little molecule used in dryer sheets (AKA cyclodextrin) could actually be used to clean away bad odors from fabrics—without throwing them into the wash. With an obsessive determination over the course of four years, he perfected that technology into a simple, water-based sprayable formula… and in 1998, Febreze Fabric Refresher made its debut.